FACES OF BRYAN: Deb Beck, Customer Care Assistant
Feature Story • Healthcare • Organizational Culture
A human-interest feature profiling a hospital employee whose love of salsa became part of her connection with patients and visitors. The piece was shared across the organization's website, employee intranet and social media platforms to highlight workplace culture and foster connection among employees, patients and community members.
Client
Bryan Health
Type of Work
Feature story; human-centered storytelling
My Role
Reporting & Interviews • Writing • Photography
Excerpt
Every Monday through Friday, Deb works the information desk at either Bryan East or West Campus, 5-11 a.m., greeting guests and helping them find their way. After her shift, she heads out to check the shelves at stores around Lincoln to make sure her salsa is stocked. At least once a month, those trips stretch even farther, traveling to Omaha, Iowa and as far west as Kearney.
Though she’s not a fan of all the driving, it gives her something she loves: the chance to connect with people.
That same love for conversation is on full display at the hospital.
“Her customer service is outstanding. She always puts our guests first,” her leader Sarah Carter, Volunteers and Customer Care director, said. “She creates an inclusive environment, making guests feel welcomed and appreciated. She genuinely cares about people.”
For Deb, those daily interactions are what make the job special.
“This is my happy place away from business,” she said. “I always look forward to coming to work. There’s so many different varieties of people, and every conversation is unique.”
Project Highlights
This feature was created as part of an employee storytelling initiative designed to highlight the personalities, passions and experiences that shape organizational culture. Through narrative storytelling and personal interviews, the piece aimed to help readers connect with the human side of healthcare while celebrating an employee whose enthusiasm leaves a lasting impression on those she meets.
Human-Centered Storytelling
Employee Culture Feature
Community Connection
